Rav4 + Saatchi and Saatchi - Rav4 Hybrid Dynamic Video Spot
Social Video Campaign with Cloneless
Dynamic Video Development
http://www.mobilemarketer.com/cms/news/advertising/22071.html"The campaign uses data to scale personalization, with each spot built from three clips pulled from the collection of 100 interchangeable clips to reflect a Facebook user's specific interests while also highlighting the RAV4's product attributes."